Making wine in the Texas Hill Country has been a part of my family’s tradition for seven generations. When my cousin decided to launch her own winery, I knew I had to get involved. I went on to help build this brand’s image and presence for its first year, curating a solid brand identity to maintain continuity.
Photography by Kaity Cox
Art Direction and Styling by me
Email marketing is critical to Meierstone Vineyards’ marketing strategy and is vital to connecting the brand and the consumer. Our newsletter serves as a direct line and catalog of upcoming events, special offers, and product releases.
A fellow SCAD graduate approached me with a special request to celebrate her business’ first birthday, and it is one of my favorite projects to date. Each element of the silk scarf and canvas tote was illustrated and designed by me, and both were given as a gift with purchase. The scarves were printed in two colorways and are also available for purchase.
As loyal customers rep’ their new favorite tote- we get to sit back and enjoy our brands’ new visibility.
The Pioneer Haus is not your average short-term rental, and Town To Lake Stays wanted a guest book to give their guests an easy way to appreciate the history surrounding them. I illustrated a street view of the Haus on Procreate and designed the book on InDesign.
From the history of the home and its’ surroundings to the wifi password and TV instructions, this book encompasses everything the guest might need to know for their stay at the Pioneer Haus.
As a social-focused PR company, The Social Hour has contracted me to design for a wide array of clients and projects. From media packets for galas to menus for local restaurants- always with a fun, feminine flare.
These handy cards were inspired by my mother, who has many allergies that often make navigating menus a treacherous challenge. I designed these easily individualized and practical cards to help people who, like her, are afflicted with allergies explore the world with a little more ease.
Allergies listed and emergency information are included as a just-in-case.
Occasionally, I have the pleasure of designing invitations for family and friends, and I love the excuse to add a touch of whimsy to my designs.